The communication methods that I have been looking at are different types of typography for an opening title sequence for a television programme of my chosen genre. I have chosen to look at a horror genre. the typography I have researched is, blood font, this is because it suits the genre by stereotypically horror programmes contain a lot of blood. I have also been looking at some audio recording to put into my opening sequence, this will be something that I will further research.
I have been producing a leaflet for the 6 scariest rides. In this leaflet I have included pictures of scary rides and some text about the rides. the pictures that I have used are of people on the rides with scared faces and screaming this is to promote the fear factor. The text in the leaflet uses descriptive language to entice people to go on the rides.
In audio I have been making a radio drama, to do this I have been looking at previous radio dramas to get inspired and develop my ideas further. I started by writing a script, then recorded the script then did the necessary editing to make the production flow better. In my production I am inside my own head, going psychotic, only the audience will hear what is going on, it has identifying voices one being evil and one being good.
I have sourced information and have been influenced by different styles of media from pictures online of scary rides and also television, radio and film title sequences from the horror genre. I looked at these because they are appropriate for the media productions.
In my radio sessions I have been looking at radio idents which is a short identity tag on a radio station that reminds the listener what station they are listening to. this research benefits me as it will give me abetter knowledge for future productions.
Thursday 18 December 2014
Radio Task
Your task is to listen to 15 minutes of 2 radio stations
and analyse the sound techniques used. You may choose from:
|
·
Your chosen stations:
·
Semtex
(Hip-hop show) on BBC 1Xtra
·
The Rock Show with Daniel P Carter on BBC Radio 1
1. What
time is each show broadcast?
Bbc radio 1xtra: friday 22:00
The Rock Show with Daniel P
Carter on BBC Radio 1: Sunday 19:00
2. Describe
and compare each ident for the
programmes. What instruments are used? How are vocals used? What feeling is
conveyed to the audience?
Bbc radio 1xtra: energetic music suits the style of the
show very well, the ident is recognisable. There is no instruments used, only
electronic sounds.
The Rock Show with Daniel P Carter on BBC Radio 1: Lots of screaming and shouting, it is quite
intimidating the instruments used are traditional rock instruments such as
electric guitar, drums and bass guitars.
3. Who
are the hosts of the radio show? How do they address the listeners (chatty,
friendly, serious)?
Radio 1xtra: Semtex , he
addresses the listeners by being quite aggressive, he doesn’t talk to the
listeners very much just to artists on the show.
The Rock Show with Daniel P
Carter on BBC Radio 1: Daniel P Carter is the host
4. How
do the hosts try to engage the audience (encouraging Twitter use, requests)?
Radio 1xtra: There is not much engagement with the
audience there is only really interviews with rappers and music being played.
5. Do
you feel that there is an aim of each radio show (e.g. Getting people in the
mood for a club)?
Radio 1xtra: the time of the broadcast is at 10pm so this
means that the aim of the radio show is to get people in the mood for going out
to party.
6. How
is this achieved?
Radio 1xtra: this is achieved by being aired late at
night, playing fast party music, and by the way that he speaks is getting
people up and off their feet.
7. Assess
how the music is broadcast. Are songs introduced? Do the hosts speak over the
music? Are tracks mixed together? How does the music compare to the genre of
the show?
Radio 1xtra: the tracks are mixed together by the DJ they
are not really introduced before they are played .
Scary rides marketing
Q1) When someone is looking at these marketing materials,
what do they want to SEE – and WHY?
A) Rides
Is it worth going on?
How scary is it?
Q2) what do the target audience want to READ about – and
WHY?
A)
How scary is it? (1-10)
B)
How much g – force ?
Q3) what might the target audience want to WATCH – and WHY?
A)
Teenagers and other people’s reactions on a
preview
Identifying the needs of the
consumer
Q4) why do people go on these rides? List at least 5
reasons.
i) An adrenaline rush
ii) Scary aspect
/iii) fear of the unknown (fear factor)
IV) Enticing of senses
The scary rides experience: What
should be shown in the marketing materials?
Go onto a scary rides website – record the URL RIGHT HERE: https://www.thorpepark.com/rides/saw-the-ride/
1) Which
does the marketing promote the most – the INDIVIDUAL experience? Or GROUP
participation? Explain how you know this.
It promotes a group experience because
it have 2 rows of 4 and there is no pictures to show it is an individual ride.
2) The
marketing will probably promote the experience of being seen by an audience.
How does it do this?
The pictures of the rides are not taken with
secret cameras when you are on the ride just to show reactions of people so the
target audience can see the ride in action.
3) What
is the USP (unique selling point) of this ride? Use quote/s from the
literature.
“The Ride, the world's first horror movie rollercoaster as
you experience a ‘beyond vertical’ drop of 100 degrees from a height of 100ft.”
This is what it states about the ride on the Thorpe park
webpage.
4) How
does the marketing ‘package’ the ideas of:
Ø Fear/danger?
Not suitable for children it tell you this on the webpage it is scary because
it is based on a horror move and pictures of the scary parts of the ride.
Ø Height?
Its tell you that it is a beyond vertical drop and is 100ft high
Ø Extreme
motion (upside down, backwards, falling)? Vertical drop and have a 100 degree
angle
Ø Water/fire?
(if relevant) a little bit of water but you not get socked it is just for
effect
Ø Impact?
It scares you because it shows pictured of the ride with the blood soaked
rotating blades at the bottom of the drop.
Ø Darkness?
The ride is half in the dark with very little red lighting to add to the fear
factor then goes outside..
Scary ride marketing: Conventions
‘Conventions’ is the media term used
to describe what is usual in a media product - and expected by
the audience.
It usually relates to the GENRE.
Q5) what are the conventions of scary rides marketing? Think
about – and give examples of:
Ø Colours
used? The photo of the ride shows Bold black and red these are very dark
intimidating colours.
Ø Typography
used? Blood drips as writing on the ride. The webpage does not use much
typography that does the ride any justice.
Ø Imagery
used? Scary images of the rides.
Ø Themes
used – e.g. monsters/jungle/sci-fi? Horror, blood and gore the ride is based on
the SAW films using the “jigsaw” character throughout.
Ø Language
used? Serious language and the webpage tells you what you are in for stating
“Face Your Fears on SAW”
Film Conventions Analysis
Select your favourite film to analysis:
Film Title: Hobbit
2 Year: 2013
Genre: fantasy
Using IMDb, find
out the budget and gross box office of the film:
Budget: $225 million
Gross box office: $258,355,354
As an audience
member, what are you expectations of
this genre?
I would expect from a fantasy film to see fictional
things that don’t really happen or exist, with fictional characters/creatures
and magic.
What genre
conventions does the poster incorporate?
The poster contains conventions of a fantasy film such
as; magic, fictional creatures that could come alive, trees, elves, the
typography matches the genre as it has markings inside the title of the film.
How might the film
have a ‘pre-sold’ audience?
The film is based on a book, there is a pre-story (lord
of the rings), it is a spin off, lord of the rings merchandise, figurines.
Watch the trailer
for your film. Argue how the trailer conforms to (or subverts) the conventions
of the genre (300 words):
The trailer for the film, conforms to the genre, fantasy,
by showing the audience everything you would expect from a fantasy film, such
as mythical creatures, magic, action, battle scenes. The theme of the trailer
is dark which is typical for fantasy films. Fantasy genre can cover many different
topics.
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